Carbon emission analysis and comparison for a T-shirt from three retail platforms - Sustainable Textiles Carbon Focus @ E2expo'
Updated : 2019
The document places a focus on the high carbon emission related to the wasteful processes in fashion. The study is based on the emission of each step in the fashion value chain by looking at kgCO2 emitted for a single T-shirt, emission per T-shirt sold from classic (offline) fashion retail and general fashion E-commerce benchmarking these to the emission from a Son of a Tailor (SOAT) T-shirt, and emission over the lifetime of a T-shirt in Classic Fashion Retail, vs. Fashion E-commerce, vs. Son of a Tailor.
This analysis shows that the embodied (i.e. full supply chain) CO2 emissions for a SOAT T-shirt is 32% lower than a T-shirt from traditional fashion e-commerce and 45% lower than a T-shirt from offline fashion retail. When looking at the CO2 emission per use, the SOAT T-shirt has a 57% lower emission than a T-shirt from general fashion e-commerce. This is primarily due to the lower embodied emission from the production steps and the longevity of a SOAT Supima cotton T-shirt compared to a standard cotton T-shirt.