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Dulux Trade’s Evolve Matte Recycled Paint

Updated : 26-Aug-2020

Evolve Matte Emulsion

Evolve matte emulsion is a type of recycled paint made from the waste of other people’s paint tins that is suitable for all normal interior wall and ceiling surfaces. It has a smooth flow for easy application and offers excellent coverage with a high quality finish for normal interior walls and ceiling surfaces.

Company Name

Dulux Trade

Headquarters

United Kingdom

Product Launched in

October 2019

Sustainability Benefits

  • The final product contains 35 percent recycled paint.
  • The carbon footprint of each liter of Evolve paint produced is reduced by more than 10 percent (compared with standard vinyl matte).
  • They also have option of donating excess paint to Community Repaint for responsible use of excess paint.

USP

  • Recycled paint material has biocides, thickeners and pigments added to ensure the paint meets a strict specification during testing and compliance checks.
  • The product displays excellent application and the finish has high opacity.

End user sector

  • Eco-friendly Interior Coating
  • Commercial and Home Interiors
  • Sustainable Interior Design and Construction Practise

How does this work?

  • Once any leftover white paint has been reclaimed, it is sorted, filtered and refined by Veolia.
  • It’s then re-engineered with new paint by mixing recycled paint content with Dulux Trade Vinyl Matt and tested extensively to ensure that every tin meets the high standards expected from Dulux Trade.

About the Company

AkzoNobel are experts in the craft of making paints and coatings, setting the standard in color and protection since 1792. Their world class portfolio of brands – including Dulux, International, Sikkens and Interpon – is trusted by customers around the globe.

Company Contact Details

Stakeholders

Value chain components

Product Category

Videos

Dulux Evolve

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