Conscious capitalism - perspectives from the CEO of Fair Trade USA - TopView @ E2expo
In a detailed interview with Heather Clancy of GreenBiz, the CEO of Fair Trade USA Paul Rice, spoke about some of the organization's latest activities, Fair Trade’s expansion into apparel and home guides, and the human side of sustainability.
Some interesting quotes from the interview for corporate leaders:
"What smart capitalists are realizing, conscious capitalists are realizing, is not only can you be both sustainable and profitable, but in the future, you're going to have to be both."
"In a day and age where every farmer and worker in the world has a phone, there really are no more secrets in the global supply chain."
"If you look at the last 10, 20, 30 years and how far we've come in the mentality of corporate leaders, there's lots of reason to feel really excited and optimistic about the next 10, 20, 30 years."
A valuable article for corporate leaders and top sustainability professionals.