China’s Xintang province alone produces 300 million pairs of jeans a year

Geography : China |


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In China’s Xintang province, a hub for denim, 300 million pairs are made annually (Fashion Revolution, 2019).

This region is called the denim capital of the world, and why not! 15% of the 2 billion pairs of jeans produced globally every year is produced in this region alone.

Unsurprisingly, this region has seen extensive water pollution in the last couple of decades. While on the one hand the Chinese national and provincial governments are trying out a number of conventional measures to curb the water pollution, such a large production hub (with reportedly over 10,000 factories) also is a potential thriving laboratory for a variety of sustainability experiments, and this can be domains beyond water pollution - manufacturing process, dyeing process, waste management...

What are your thoughts on how such large clusters can be leveraged to try out - and hopefully bring to market - sustainability solutions with significant impact?