Updated: Dec 2020
Alice Wilby is a leading sustainable fashion consultant and part of Novel Beings and the Extinction Rebellion Boycott Fashion group. Vevolution catches up with Wilby to discuss about what the future of sustainable fashion could look like.
She talks about her early inclination towards ethical fashion, her roles in sustainability based creative direction, concepting and producing look books, campaigns, and visual identity for sustainable fashion, beauty and lifestyle brands. As an entrepreneur, Wilby delves into the difficulty of educating clients about the importance of sustainable value in acquiring customers.
She also provides advice to individuals who want to make their wardrobe more sustainable, cultivating restyling, upcycling or mending habits, and educating themselves on a brands’ ethical stance for a better shopping experience.
Read more: Interview with Alice Wilby, leading sustainable fashion consultant
Re-thinking individual apparel and garment use and disposal practices
Sustainable shopping habits for compact wardrobes
Creating a visual identity for sustainable fashion beauty and lifestyle brands
Sustainable fashion awareness campaigns and workshops for brands
Changing user behaviour through diverse informational campaigns