Updated : Dec 2020
Cotton 2040 is a platform that aims to accelerate progress and maximize the impact of existing sustainable cotton initiatives, bringing together leading international brands and retailers, sustainable cotton standards, and other stakeholders across the value chain. Facilitated by Forum for the Future, with funding support from Laudes Foundation, the platform envisages a sustainable global cotton industry, which is resilient in a changing climate, which uses business models that support sustainable production and livelihoods, were sustainably produced cotton is the norm.
Cotton 2040 will focus on delivering three interconnected, sequenced workstreams with the biggest potential to drive a systemic shift to mainstream sustainable cotton. They help apparel industry professionals develop and implement sourcing strategies, specifically across multiple sustainable cotton standards such as organic, Fairtrade, the Better Cotton Initiative, and others.
Read more: Cotton 2040
Creating sector-wide sustainable collaborative action amongst cotton producers
Driving the uptake of sustainable cotton with brands and? retailers
Helping apparel industry professionals develop and implement sourcing strategies across multiple cotton standards
Creating a robust business case for sustainable cotton
Identify a range of market-based mechanisms for a future-ready cotton value chain